Sunday, March 27, 2016

Editorial Report A and B

In this post I will be discussing the changes I made between my rough draft and my final draft.

9A:

The changes between my rough draft and final draft are huge. The reason for this is that in the course of this week I have decided to do a standard college essay instead of a podcast. This is a massive change in form, so a lot of what I did in the rough cut was changed. The reason I did this was I could not get the materials I wanted to make my podcast as good as it could be. I will be analyzing a few parts of my drafts below:

Rough Cut Introduction:

Begin Podcast, start by welcoming my audience to the podcast and introducing it by its title (TBD).
Build off of title by specifying my audience (business students). Explain that I am also a business student. Explain to my audience the importance of business in the modern world, and tell them how business is unable to function without proper communication. Now move on to introducing my interviewees, Julie Klewer, Ryan Williams, and Steven Reff. Tell my audience that I will be focusing on a unique genre for each interviewee. Tell my audience what I mean by genre. Julie Klewer will be the genre of a newsletter, Ryan Williams will be the genre of a research article, and Steven Reff will be the genre of a textbook. In each genre, I will be discussing one or two rhetorical strategies. Explain what I mean by rhetorical strategies. For Julie, I will be discussing her credibility. For Ryan Williams, I will be discussing his use of tone and logic in his research article. For Steven Reff, I will be discussing his purpose.

Final Draft Introduction:

In the modern world of globalization, communication is the most important aspect of any operation. In any business, organization, or government, it is imperative to maximize the efficiency of communication. In the business field, this holds true. Business is the collaboration of marketing, economics, finance, and accounting in a professional setting. There are business people in every part of the world. Business has evolved to define transactions, run governments, and measure and interpret economies. Wherever you look in the world, what you see has been influenced by business. This industry is one of the most important in the world, and without communication it is worthless. In this guide, I will be exploring a few different genres of communication. In order to better understand these genres, I interviewed three professionals about how they communicate in the field. The three were as follows: Julie Klewer, Ryan Williams, and Steven Reff. For each interviewee, I will be analyzing a specific work they have authored.

 Analysis:

The changes present between these two are dramatic. The biggest change is that it is no longer in a transcript form, it is instead a functioning introduction. The re-edited version is crisper, easier to read, and intended for a different audience. The intended audience of the rough cut version is me. The intended audience of the final draft is other business students. The final draft is better in so many ways, mostly because it is actually intended to be read by my audience.

9B:

Rough Cut Conclusion:
Revisit each of the genres of each main body section, to remind the audience of what I have talked about. After this talk about how each of my interviewees used email in their everyday life as another form of communication, and how that is one of the most important. Go more into detail on the effects of communication on a global scope, and reinforce its importance in the minds of the audience. Move on to explain that each of these genres are equally important in business life as a means of communication to the people they work with or work for. End with another sentiment about how business makes the world work, and thank my audience for tuning in.

Final Draft Conclusion:

When communicating in the world of business, I discovered one genre that all of my interviewees used: email. This was the main way that they would communicate directly with clients, students, or other professionals. This form of communication is a part of the daily lives of business people. The format for this genre can change drastically based off of who is communicating. A large majority of email correspondences stay pretty short, because anything longer than a few paragraphs would usually be said face to face. As I discovered in my interviews, communication is truly the cornerstone of the business world. Anything that is done is done with communication between people through many different genres. Be it a short, audience friendly newsletter or a longer research essay, all forms of communication are equally important. When communicating as professionals, it is important to determine your audience, establish your credibility, and know how to operate in your genre. Communication is everything in our modern world, and the way that people communicate will be the driving force of the industries of the future.

Analysis:

Once again, a huge difference in the two versions is that the final was made to be read by someone other than me. If I had gone through with the podcast, this is roughly what I would have said. The changes in this are much like they were in the introduction: the final draft is easier to read, ahs complete sentences, it is just better overall.

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